Category: Tools

  • How to Use QR Codes to Promote Your Restaurant

    Qr Codes. You have probably seen them around. Do you know what they are and how to use them? QR Codes, short for “Quick Response Code” are the square black and white images that look like this: They can be scanned with a smartphone, and lead the user to a webpage without any typing. Go…

  • One reason my Emails get opened more than yours.

    I use a really simple way that helps me make my email newsletters more effective. It’s called segmentation. What is segmentation? Not all your customers are interested in the same things you offer. What appeals to one person may not matter at all to another. Segmentation is the act of dividing lists of people by…

  • Step Up Your Photo Game

    In your social media marketing efforts it is important to incorporate as much photo and video sharing as possible. That means you need to generate these images on a regular and ongoing basis. That is one of the core services that GuestFeed provides for our clients, proffesional photography. The truth is much of it should…

  • Restaurant Marketing Via Social Media 5 Things to Do Today

    Not up to speed with social media marketing for your restaurant? You need to get going and here is the formula for a beginner or a slacker. Start Social Media Marketing Today: Five Things To Do 1) Get a HootSuite account and link all your accounts to it so you can manage them from a…

  • What Can Followers Do for Your Business?

    Skeptics of social media marketing have a lot of excuses for why they don’t do it, why they don’t have time for it, and why ‘their customers’ don’t really use it. But what they really are asking is: How can a strong twitter and facebook following help me solve business problems my restaurant faces and…

  • Why Groupon Will Fail

    When you look at your marketing options, Groupon should be the first off the list. This is a fact I will outline for you in detail. I have linked you to some of the most poignant and well written articles I could find to back my claims up, so on with it: Why Groupon will…

  • Example: Real Time Social Media Customer Relations

    Recently I wrote a post about how your customers view social media as real time, and today I had a experience that serves as a good example to share: (name and face blacked out for obvious reasons) Here you can see a customer and Facebook friend of Evenfall Restaurant, sent a Facebook message complaining about…

  • Give your Wifi Away. Now.

    You spend time on promoting your restaurant via social media right? Then why are you among the restaurants/bars/cafes that do not give free wifi to your guests? In case you are missing my point: Your bar or restaurant needs to offer free wifi, period. 6 Reasons Why: 1) It costs so little. You already have…