Category: Just Think

  • Stolen: This Blog Post

    A well written letter, backed with conviction, that speaks truth to power is amazing. This is the best I have seen in a while. I stole it from here. Open Letter to Chancellor Linda P.B. Katehi 18 November 2011 Open Letter to Chancellor Linda P.B. Katehi Linda P.B. Katehi, I am a junior faculty member at…

  • Question: What is Social Proof to You?

    Recently one of my posts (Social Proof helps launch a Restaurant) has generated some conversation over on Google+ and it was thought provoking to say the least. I wanted to share the dialogue with you and see what your personal definition of social proof was. I believe it is one of the pillars of social media marketing efforts…

  • Why Smart Inboxes Scare Me

    Why Smart Inboxes Scare Me

    For the past seven years I have collected, cultivated, and kept safe an email list that I use for my business. It is 80% opt-in in person and 20% via the web. I have it segmented to reduce sending emails to people about things they are not interested in. I rarely send even an email…

  • Marketers Can Learn from Twitter Spam

    Marketers Can Learn from Twitter Spam

    Sick of the DM spam you get on Twitter? It is crazy, I get the same message coming in fifteen times a day from different people. Here are the two recent ones: “I saw a real bad blog about you, you see this?” or “Found a funny picture of you!” followed by some shady .ru…

  • Why Facebook Complaints Miss the Point

    Why Facebook Complaints Miss the Point

    By now you have heard of the Facebook changes coming, and seen the already implemented ones. If you have logged into Facebook today you have seen the complaints starting, and believe me they are just starting. Here is why complaining is pointless, and you either need to decide to ride the changes and find the…

  • Seeking Bottlenecks and Hurdles

    I seek the problems in your path, the obstacles to overcome, and encourage you to race at them. You run a business, there are fifty things that you could do today, fifty ways to make progress and move your business forward. The problem is there are going to be fifty tomorrow too, and on to…

  • Influence based marketing

    A realization: A new breed of marketer shuns selling directly to a demographic, rather focuses on appealing to key individuals, influencers. This isn’t broadcast this is personal, open, prideful, and honest. It is about connections, and communications, and a community. There is no way to spam your way through, no way to get attention with…

  • September 11th New York City in My Photos

    I woke up in New York City on 9/11 to my cousin telling me to wake up and turn the TV on, what transpired from then on has been etched in my mind forever. I share this with you in memory of those we lost, in respect to those that served so bravely, and in…