4 iPhone Apps to help you run your Restaurant

If you have an iPhone and you work or own a restaurant there are several Apps that can help you run it and promote it better.

iphone

1) Foodspotting

With their slogan: ‘The best foods and where to find them’ foodspotting tips you off as to what it is about. The Apps users highlight dishes they love and they are location based with photos and comments attached by users. Here is a quick video about the app:

What is Foodspotting? from Foodspotting on Vimeo.

You can use it to place pictures of your dishes on the map that users see, so when they are in your area and pull out the app they get to see all they delicious dishes you offer. It is quick and easy and works amazingly well.

2) WordPress

We know you are writing a blog about your restaurant right? Well since you are hopefully you are using the incredibly easy to manage, powerful, and flexible WordPress platform. If you are starting a blog today, I strongly urge you to start with wordpress, it is free and it is the best in my opinion. With the free wordpress app you can update your blog right from your iphone. It is a convenient way to make sure you are consistently posting. I have seen restaurants that have a blog just about their daily special. The blog is entirely managed from an iPhone, it is brilliant and I highly encourage you to look into it.

3) Picplz

I have talked about this app before, but it is worth another mention in case you missed it. The app uses the exceptional iPhone camera to take pictures of your food and atmosphere, then it applies filters to them which make the food look even better. I like the toy camera and the enhanced definition filters the best. It is all very easy to do, and the best part is that this single app can post your picture to your facebook, twitter, flickr, tumblr, posterous, and foursquare accounts. My personal favorite is the recent addition of saving directly into your dropbox.

4) Rez

This one is a bit more involved but I have been using it for a while now and find it useful. My online reservations are handled by Rez by UrbanSpoon with their desktop and iPad application that handles it all beautifully and more affordably than OpenTable. They also have an iphone app that lets you check the days reservations, open and close times, and manage perks that are seen on the UrbanSpoon site. Its a nice way to have up to the minute reservation information in your pocket. Especially when you are out of the restaurant. I strongly suggest you take reservations online and if you are looking I highly recommend Rez.

Those are the four I use the most that you may have missed.

Let me know if you know of any others you like to use that are off the beaten path, I am an android fan as well so I would love to know of apps there that make your life easier. @spirocks

 

I am Spirocks on Twitter.

Impromptu iPhone Marketing

Solution:

Much of what we do at GuestFeed is carefully planned and executed creative Marketing ideas for our clients. They are a major part of our plan for using their internet presence to drive business to them. One part of the plan that we encourage our clients to take part in is what we call impromptu marketing, unplanned moments during the course of business that should be shared. They add a human element, and sometimes they can’t be re-created anywhere near as well.

tuna appetizer

Taken with PicPlz on my iPhone during service at Evenfall Restaurant

One of the biggest things that people need to overcome in their marketing efforts is the need to be perfect, to not share a photo unless a professional took it, to not share embarrassing moments, to be concerned with every possible interpretation of what you are sharing. So listen up:

GET OVER IT.

You are selling to humans, and no matter what you do you won’t make every last one love you. But if you are real, honest, human, you will get most of them to like you, and that is the goal.

Here is how to get involved in your marketing plan, with just your iPhone.

1) Get Hootsuite on your iPhone so that you can Monitor+Send to your twitter and facebook accounts from one app. Use it when you want to share something but going to your office computer and logging into both sites is going to make you take a pass on the share.

HootSuite - Social Media Dashboard

2) Get FourSquare on your iPhone and check in at work, letting people you know see what work activities you are up to. A new special on the menu, a new home you just listed, a new emerald clients offices. This activity spurs word of mouth and shows how much of a hard worker you are.

3) Get PicPlz on your iPhone, this camera app makes your phone photos look amazing with its simple to use filters. But where it truly shines is in sharing. PicPlz sports integration with Facebook, Twitter, Flickr, Tumblr, Dropbox, Posterous & Foursquare so that you can share the gorgeous pic you just took wherever you want all at the same time. Easy as can be.

With those three apps you can take your social media presence to another level, all from the iPhone in your pocket.

Do you do this now? Care to share your impromptu efforts here? You can find me on twitter here: @Spirocks

See our Download page for the current download: “Social Media Marketing Start Up Check List”

I am Spirocks on Twitter.