Category: Realty Marketing

  • Don’t just rent your friends from Facebook

    Don’t just rent your friends from Facebook

    Too many business owners have an online strategy which relies on garnering as many likes as possible for their Facebook page. This is wrought with peril and here is why: At any time, and they do it often, Facebook alters how you connect with these people to further their goals. Which all revolve around making…

  • Dominate Instagram Marketing: How to Increase Your Brand’s Local Audience

    Dominate Instagram Marketing: How to Increase Your Brand’s Local Audience

    Instagram has held the distinction as the fastest growing social media network for over a year now. For brands like yours, it puts the ability to get close to your targeted local audience in the palm of your hand. This requires a healthy dose of inspiration be it artsy, humorous, insightful etc… it also requires…

  • Writing a Professional Realtor Bio

    A Realtor needs to maintain an online bio in several places, here are five tips to help you execute one that works for you, not against you. 1. Its an old journalism saying: Show, don’t Tell. Explaining what you have done is better than telling them what your title is. You will see a lot…

  • A Responsive Website’s Time Has Come

    What is a responsive website? It is important to understand the terminology when dealing with technology, in this case a responsive website responds to the screen size and makes the content easy to consume. Think about the sites that make you zoom in desperately to read them on your phone. Those ARE NOT responsive sites.…

  • How to Use Hashtags

    Hashtags are now universal, they are recognized by all the major social networks and are a part of our cultural vernacular that has established itself as more than a fad. You see them everywhere and that is a good indication that they are working for those who are using them. What makes Hashtags Valuable? A…

  • Beating the Drum for Online Video

    Beating the Drum for Online Video

    Time to Believe in Online Video Marketing This isnt the first time I wrote this, nor will it be the last. Online video marketing should be in your arsenal, and everyday it gets clearer. Open your eyes, or your phone, and take a peak around. Youtube is a billion dollar business, Instagram and Vine have taken…

  • Video Marketing Examples for Small Business

    Its easy to say… you should do video for your business. Its harder to actually do it. I have had the pleasure of working with some business people in the past few years to actually make it happen for them, and for my own businesses like Sauce. So I thought it would be worthwhile to…

  • Video Marketing Online Destroys Competition by Leveraging Time

    Video Marketing Online Destroys Competition by Leveraging Time

    Video represents the holy grail of online marketing, its ability to communicate with viewers trumps all other forms of online marketing. Why is that? Well if you were marketing your Real Estate Company for instance it would give you the ability to all at once show your personality, your expertise, as well as the unadulterated…