Author: Spiro Pappadopoulos
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Small Business Online Marketing Blueprint
Steps to a RockStar online Presence (part one) 1) Create or Invest in a Modern Well Designed Website that has conversion pages and easily updated information, as well as an email opt in for updates regarding your products or services. Your website can not be an ugly brochure online any longer, it is turning away…
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The Great Facebook Like Hoax
One of the most common questions I run into from my clients is how can they get more Facebook LIKES. It’s an interesting smorgasbord of approaches you can find being used out there, but what ones are worth the effort and investment? Lets take a look. First let’s Get Real: Lets understand what Facebook (as…
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This is why the Restaurant Business is Hard
I am writing this the evening following Mother’s Day, which as you know is a big day the restaurant business. After Saturday night we put the key in the door at 1:15 am Sunday morning and went home having run around serving each and every one of the guests that packed the restaurant for the…
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Twitter: It’s Temporary Nature and Your Marketing
I read and hear a lot of talk about how a Facebook post is worth more than a twitter post. That is worthless, time wasting, inconsequential analysis. Here is why: You are marketing a good or a service, to sell as much of it as you possibly can. So if your facebook marketing sells 90%…
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Incredible Ideas
Rarely do you have the chance to get smarter simply through watching a video of a speech. Douglas Rushkof is someone who is timely, passionate, and incredibly smart. If you have the time, watch this video and understand the division between the Digitally Literate, and those who are not. A powerful explanation compared those who…
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What Do Only You Do?
Its crazy but business owners often forget WHY customers come to them. Chances are you are one of them, I think about things like this all the time and occasionally I catch myself doing exactly that too. It is weird, and it is costly. Why do customers choose you? Is it your location, a skill…