Author: Spiro Pappadopoulos

  • Text Marketing for Restaurants – Best Practices

    Text Marketing for Restaurants – Best Practices

    SMS marketing for restaurants isn’t any different than in other industries: most benefits still apply. Generally speaking, SMS is an incredibly popular and effective channel – it’s widely read, opened, and replied to or clicked through, and highly engaging. For instance, customers are 4.5 times more likely to respond to an SMS message than an […]

  • Know when weather means you should close your business.

    Know when weather means you should close your business.

    These are the factors to consider when weather imoacts your business.

  • A Guide to Building a Sunday Dinner Program

    A Guide to Building a Sunday Dinner Program

    Sunday dinner at your restaurant can bring in extra weekend revenue and ensure your regulars keep coming back. So, how do you create the perfect Sunday dinner experience? Let’s get started with a few tips: ➡️ Create a unique menu: Your Sunday dinner menu needs to offer choices that make customers keep coming back. You […]

  • How the NFL Playoffs Impact Restaurants

    How the NFL Playoffs Impact Restaurants

    With the NFL Playoffs upon us, it’s important for restaurant owners to understand how the demand for catering, reservations, and the influx of customers can directly affect their business. The volume of reservations at restaurants across the US typically see a spike during the NFL playoffs, especially when a local team is in contention. This […]

  • Restaurant Marketing Tools to Out-Perform in 2023

    Restaurant Marketing Tools to Out-Perform in 2023

    According to Statista, in 2021, it was estimated that there were 32,027 full-service restaurant franchise establishments in the United States. This doesn’t include the many quick-service establishments, which are also sure to see a rise in numbers in the coming years. With so many restaurants competing for customers, it’s essential to have a solid marketing […]

  • Getting Creative in the Age of Delivery

    The age of delivery arrived during COVID and it is entirely upon us today. This trend has cost restaurants a lot of their profit margin. So as more and more people rely on third-party delivery services for takeout, how can restaurants stay creative to stay profitable or in business at all? 🖼Create special delivery packs. […]

  • Restaurant Technology Trends for 2023

    Restaurant Technology Trends for 2023

    The last few years have been a rollercoaster for restaurants, with closures, supply chain issues, labor shortages, technology advances, and inflation posing unprecedented challenges. What could the coming year possibly bring? I’m predicting six things to expect in 2023: Our Choices: As the restaurant industry evolves, these changes will shape the future of the industry […]

  • What are some ways to motivate employees to work on Holidays?

    There are a few strategies that managers and organizations can use to motivate employees to work on holidays: Businesses that are open on Holidays provide vital services to the society and it’s individual members, the people who operate them should feel the importance of what they are doing for the organization and the community.