From the ‘What Took So Long’ category, Facebook has finally made it possible to show adds just to the zip code/s that you select.
Previously advertisers were only able to narrow with country, state, or province. Now with much more focused geographical targeting Facebook ads could be used to promote civic programs and political campaigns, small businesses serving particular communities can make sure their ads don’t go to a greater area than they sell to, and a myriad of other ways.
What ways do you think zip code targeted ads can be used?
Will this make it more likely that you will use a Facebook Ads to promote your business?
Comments
5 responses to “Facebook Marketing to Your Zip Code”
@spirocks:disqus ,
This is such great news! In small town areas it was hard to really target down. And for larger areas, the small towns that might be in your market were sort of jumbled. At least that has been my experience.
This could be great to amplify a location-based marketing promotion.
Would love to hear what others have to say…
~Keri
The idea that you can use facebook to traget specific towns, or parts of cities is very intriguing. Let me know what your experience is like. Thanks for reading.
@spirocks:disqus ,
This is such great news! In small town areas it was hard to really target down. And for larger areas, the small towns that might be in your market were sort of jumbled. At least that has been my experience.
This could be great to amplify a location-based marketing promotion.
Would love to hear what others have to say…
~Keri
This article is very good , cauz many products when it marketed on facebook and need to target certain people , NOW i can.
thnx again
Glad you enjoyed, and hope that it is helpful.
_Spiro